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The Senior Marketing Manager leads the brand and product marketing strategy while delivering corresponding omni-channel tactics, leading day-to-day planning and execution. The primary focus will be developing seasonal marketing campaigns and activations as well as building brand & product storytelling across all relevant platforms, including collaborations, cause marketing, partnerships, events and social media storytelling. Additionally, this role will seek new opportunities to retain and acquire customers while planning and implementing consumer-focused marketing programs. The Senior Marketing Manager will assist with driving the brand, championing the consumer and ultimately contributing to increased sales and business growth.
The highly collaborative role reports to the Sr. Director, Brand Marketing while being the primary point person for above-the-line marketing activity. In partnership with product design, merchandising, creative services, social, PR, UX/website, and digital marketing, this role will support the development of cohesive channel communications and go-to-market strategies.
This role will be responsible for both Lucky Brand and Nautica product marketing and brand strategy.
The Account Support Representative assures high quality customer service by resolving product/service problems, providing product information and processing product orders for wholesale accounts. This includes assisting wholesale accounts (i.e Macy’s, Costco, Belk), sales reps and management with inquiries and maintaining effective communication to provide on-going support to internal and external customers. This position provides account support and requires analytical skills, attention to detail and the ability to follow up.